Pen to Paper
Background
Pen to Paper is a multimedia company offering courses in writing, visual arts, and tabletop RPGs across Ottawa and Toronto, as well as destination retreats. The organization is dedicated to creating a safe and inclusive space for women and members of the LGBTQ+ community, allowing them to explore their creativity in a supportive, non-judgmental environment.
To reflect Pen to Paper’s fun and engaging brand identity, the website design incorporates playful elements such as hand-drawn arrows and doodles, connecting with the company’s name and mission. The use of a notebook background further ties into the "pen to paper" theme, creating a cohesive visual experience.
The tone of the site is kept casual and inviting, with taglines like "Register now or just say hi," encouraging user interaction in a friendly, approachable manner. The overall design effectively aligns with Pen to Paper’s values, offering a welcoming online space that resonates with its creative community.
